The Plaza Food Hall

I worked with Todd and his team on The Plaza Food Hall. I created all of his branding materials, digital ads, website, videos, and merchandising. Created the visuals and branded items within the restaurant and market that speak to the brand DNA. Executed the creative direction of a re-branding project that resulted in a 98% increase in sales on Todd English Food Hall confections. Designed Todd English tea, coffee, paper goods, and tabletop. 

​

Executed: Creative strategy & direction; concepted ads, photoshoots, menus, packaging, and merchandising.